Privacy policy

Last updated: August 24, 2026

This Privacy Policy explains how Movea Lifestyle LLC (შპს მოვეა ლაიფსტაილ)  (“Movea Lifestyle LLC”, “we”, “us”, or “our”) collects, uses, stores, shares, transfers, and otherwise processes personal data when you visit www.movealifestyle.com, create an account, place an order, subscribe to marketing communications, contact us, or otherwise use our website and related services (the “Services”).

Movea Lifestyle LLC is the data controller responsible for the processing of personal data described in this Privacy Policy, except where another service provider acts as an independent controller under applicable law.

We process personal data in accordance with the Law of Georgia on Personal Data Protection and other applicable legislation.

Nothing in this Privacy Policy limits or restricts any rights available to you under applicable data protection law.

1. DATA CONTROLLER

The data controller responsible for your personal data is:

Movea Lifestyle LLC (შპს მოვეა ლაიფსტაილ)
Business Registration No.: 045872417
Registered Address: Dzmebi Karbelashvilebi 8, Dighomi, Tbilisi 0159, Georgia
Email: info@movealifestyle.com
Phone: +995 599 292 454
Website: www.movealifestyle.com

For questions regarding your personal data, privacy rights, or this Privacy Policy, please contact us at info@movealifestyle.com.

2. PERSONAL DATA WE COLLECT

Depending on how you interact with our Services, we may collect and process the following categories of personal data.

Contact and identification information

This may include:

  • your name and surname;

  • email address;

  • telephone number;

  • billing address;

  • shipping address; and

  • other contact information you voluntarily provide.

Order and transaction information

This may include:

  • products viewed, ordered, or purchased;

  • order number;

  • purchase history;

  • shopping-cart information;

  • returns, exchanges, and refunds;

  • delivery information;

  • transaction and payment status; and

  • communications relating to your order.

Payment information

Payments made through our website may be processed through UniPay and the relevant banking, payment-card, and financial infrastructure.

The information processed in connection with a payment may include:

  • transaction amount;

  • payment method;

  • transaction reference;

  • payment confirmation;

  • payment status; and

  • other information necessary to authorize and complete the transaction.

Where payment-card details are entered directly into the payment provider's secure payment environment, Movea Lifestyle LLC does not ordinarily receive or store your complete payment-card details.

Customer account information

If you create a customer account, we may process:

  • your name;

  • email address;

  • contact information;

  • login and account information;

  • account preferences; and

  • order history.

Communications with us

We may process information you provide when you contact us through:

  • email;

  • website contact forms;

  • telephone;

  • social media;

  • customer-service communications; or

  • other communication channels.

Device and technical information

When you visit or use our website, certain technical information may be collected automatically, including:

  • IP address;

  • browser type;

  • device type;

  • operating system;

  • network information;

  • pages visited;

  • website interactions;

  • date and time of access; and

  • cookies or similar identifiers.

Marketing information

If you voluntarily subscribe to marketing communications, we may process:

  • your name, where provided;

  • email address;

  • marketing preferences;

  • date and method of consent;

  • records of your consent; and

  • records relating to withdrawal of consent or unsubscribe requests.

3. SOURCES OF PERSONAL DATA

We may obtain personal data:

  • directly from you when you place an order, create an account, subscribe to marketing communications, contact us, or otherwise provide information to us;
  • automatically through our website and cookies or similar technologies;
  • from Shopify, which hosts and supports our online store and provides functionality used to manage customer accounts, orders, marketing subscriptions, and email marketing;
  • from UniPay, where necessary in connection with payment processing and transaction confirmation;
  • from Rush.ge, our courier and delivery service provider, where necessary to fulfil, track, or manage your order;
  • from GoDaddy, where relevant in connection with our domain registration and business email services;
  • from relevant banks, payment networks, and financial institutions involved in processing transactions;
  • from technical and professional service providers acting on our behalf; and
  • from other lawful sources where permitted by applicable law.

4. PURPOSES AND LEGAL BASES FOR PROCESSING

Movea Lifestyle LLC processes personal data only where there is an appropriate legal basis.

Depending on the purpose and circumstances, we may rely on the following legal bases.

Performance of a contract or steps taken before entering into a contract

We process personal data where necessary to:

  • process and fulfil your order;

  • process and confirm payment;

  • arrange delivery;

  • communicate with you regarding your order;

  • provide order and delivery updates;

  • manage returns, exchanges, and refunds;

  • provide customer support;

  • administer customer accounts; and

  • otherwise perform our contractual obligations to you.

Compliance with legal obligations

We may process and retain personal data where necessary to comply with obligations imposed by applicable law, including:

  • accounting requirements;

  • tax requirements;

  • consumer-protection obligations;

  • regulatory requirements;

  • fraud-prevention obligations;

  • record-keeping obligations; and

  • lawful requests from competent authorities.

Legitimate interests

Where permitted by applicable law and where your rights and interests do not override those interests, we may process personal data where reasonably necessary to:

  • maintain and protect the security of our website;

  • detect or prevent fraud and misuse;

  • protect our business and customers;

  • provide effective customer support;

  • maintain appropriate business records;

  • establish, exercise, or defend legal claims;

  • understand the performance of our website; and

  • improve the functionality and operation of our Services.

Where processing is based on legitimate interests, we will consider the impact of such processing on your rights and freedoms.

Consent

Where processing requires your consent, we will request that consent before carrying out the relevant processing.

This applies in particular to direct marketing communications, which we send only after obtaining your consent in accordance with applicable Georgian law.

Consent is voluntary and may be withdrawn at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

5. ORDERS AND CUSTOMER SERVICE

When you place an order, Movea Lifestyle LLC processes your personal data in order to:

  • confirm and process your order;

  • receive or confirm payment;

  • prepare and fulfil the order;

  • arrange delivery;

  • provide order and delivery updates;

  • handle returns, refunds, or exchanges;

  • respond to customer enquiries; and

  • comply with applicable legal and accounting obligations.

Certain personal data, including your name, delivery address, contact details, and appropriate payment information, is necessary for us to enter into and perform a purchase contract with you.

If you do not provide information that is necessary to process an order, we may be unable to fulfil that order.

6. PAYMENT PROCESSING 

Movea Lifestyle LLC uses UniPay for payment-processing services.

When you make a payment through our online store, information necessary to process the transaction may be transmitted to and processed by:

  • UniPay;

  • relevant banks;

  • payment-card networks;

  • financial institutions; and

  • other parties necessary to authorize, secure, and complete the transaction.

Such information may include transaction details, payment amount, transaction reference, payment status, and other payment-related information.

Payment providers may process certain personal data in accordance with their own legal obligations and applicable privacy practices.

Movea Lifestyle LLC shares only information reasonably necessary for:

  • processing payments;

  • confirming transactions;

  • preventing fraud;

  • issuing refunds; and

  • resolving payment-related enquiries.

7. SHIPPING AND DELIVERY 

Movea Lifestyle LLC uses Rush.ge as a courier and delivery service provider.

To arrange, complete, track, and manage delivery of your order, we may provide Rush.ge with personal data reasonably necessary for delivery, including:

  • your name and surname;

  • delivery address;

  • telephone number;

  • email address where necessary;

  • order or shipment reference; and

  • other information reasonably necessary to deliver the order or resolve a delivery-related issue.

This information is shared for purposes including:

  • fulfilling our contract with you;

  • arranging delivery;

  • delivering your order;

  • providing delivery or tracking updates; and

  • resolving delivery-related enquiries.

Movea Lifestyle LLC provides Rush.ge only with the personal data reasonably necessary for courier and delivery services.

Rush.ge may process personal data received in connection with delivery in accordance with applicable law and its applicable privacy practices.

8. SHOPIFY

Our website and online store are hosted and powered by Shopify.

Shopify provides the e-commerce technology and infrastructure that enables Movea Lifestyle LLC to operate the online store, including functionality relating to:

  • website hosting;
  • online-store operation;
  • customer accounts;
  • checkout;
  • order management;
  • store security;
  • customer communications;
  • marketing subscription management;
  • email marketing and management of marketing preferences and consent; and
  • other e-commerce services.

Movea Lifestyle LLC may use Shopify's marketing and email functionality to send newsletters, product launches, promotions, and other marketing communications to customers who have provided the required consent.

As a result, certain personal data may be transmitted to or processed by Shopify and its authorized service providers.

Where Shopify processes personal data on behalf of Movea Lifestyle LLC, such processing is carried out in connection with the services Shopify provides to us.

In certain circumstances, Shopify may process personal data for its own purposes as an independent controller in accordance with its own privacy policies.

Because Shopify operates internationally, use of Shopify may involve processing or storage of personal data outside Georgia. International transfers are addressed further in Section 13 of this Privacy Policy.

9. DIRECT MARKETING AND EMAIL COMMUNICATIONS

Movea Lifestyle LLC may use Shopify's email marketing and marketing-subscription functionality to manage marketing communications and customer marketing preferences.

Movea Lifestyle LLC will use your personal data for direct marketing only after obtaining your consent in accordance with applicable Georgian law.

Signing up for marketing communications is voluntary.

You are not required to agree to marketing communications in order to place an order or purchase products from us.

Where you subscribe to marketing communications through our website, Shopify may record and process information relating to your subscription, including your email address, marketing preference, consent status, and related information necessary to manage the subscription.

Before consent is obtained, you will be informed that:

  • giving consent is voluntary;
  • you may withdraw consent at any time;
  • withdrawing consent is free of charge; and
  • withdrawing consent will not affect the lawfulness of processing carried out before withdrawal.

Where you have consented, we may send marketing communications relating to:

  • new products;
  • new collections;
  • product launches;
  • promotions;
  • special offers;
  • events;
  • brand news; and
  • other Movea Lifestyle LLC updates.

Withdrawing your marketing consent

You may withdraw your marketing consent at any time by:

Withdrawal will be simple and free of charge.

Following withdrawal, we will stop using your personal data for the relevant direct-marketing purpose within the period required by applicable law.

Withdrawal from marketing communications does not prevent Movea Lifestyle LLC from sending you necessary non-marketing communications relating to:

  • your orders;
  • payments;
  • deliveries;
  • refunds;
  • returns;
  • customer accounts;
  • security matters; or
  • other contractual or legally required communications.

10. COOKIES AND SIMILAR TECHNOLOGIES

Our website and Shopify may use cookies and similar technologies to:

  • operate the website;

  • enable checkout and other essential functionality;

  • maintain security;

  • remember preferences;

  • understand website performance;

  • improve our Services; and

  • provide other website functionality.

Certain cookies may be necessary for the website to function correctly.

Where applicable law requires consent before non-essential cookies or similar technologies are used, we will seek the appropriate consent.

You may also be able to manage cookies through:

  • your browser settings; or

  • any cookie preference tools made available through our website.

Disabling certain cookies may affect the functionality of the website.

11. HOW WE SHARE PERSONAL DATA

Movea Lifestyle LLC may share personal data where reasonably necessary and where an appropriate legal basis exists.

Recipients may include:

  • Shopify, which provides website hosting, e-commerce infrastructure, online-store functionality, marketing-subscription management, and email-marketing functionality;
  • UniPay, which provides payment-processing services;
  • Rush.ge, which provides courier and delivery services;
  • GoDaddy, which provides our domain registration and business email services;
  • banks, financial institutions, card networks, and other payment participants necessary to authorize and complete transactions;
  • IT, cloud, cybersecurity, website, and technical service providers where reasonably necessary to operate and protect our Services;
  • accountants, auditors, lawyers, and other professional advisers where necessary;
  • governmental, regulatory, judicial, or law-enforcement authorities where disclosure is required or permitted by applicable law; and
  • another organization in connection with a lawful corporate transaction, such as a restructuring, merger, acquisition, sale, or transfer of all or part of the business, subject to applicable data-protection requirements.

Personal data provided to Rush.ge for delivery purposes may include your name, delivery address, telephone number, email address where necessary, and order or shipment information.

Personal data provided to UniPay and relevant financial institutions may include information reasonably necessary to authorize, process, confirm, or refund a payment.

Where Shopify is used for marketing communications, Shopify may process your email address, marketing subscription status, consent information, preferences, and information necessary to send and manage those communications.

Where you communicate with Movea Lifestyle LLC through our business email addresses, relevant contact information and email content may be processed through the email services associated with GoDaddy.

We do not provide service providers with more personal data than is reasonably necessary for the relevant purpose.

Where a service provider processes personal data on behalf of Movea Lifestyle LLC, we expect such processing to be carried out for the relevant purpose and in accordance with applicable contractual and legal requirements.

Where a third party acts as an independent controller, its own privacy obligations and privacy policy may also apply.

12. THIRD-PARTY WEBSITES AND SOCIAL MEDIA

Our website may contain links to third-party websites, services, or social-media platforms.

When you leave our website and use a third-party service, that third party may process your personal data under its own privacy policy and terms.

Movea Lifestyle LLC does not control the privacy practices of independent third parties.

We recommend reviewing the relevant third party's privacy information before providing personal data to them.

13. INTERNATIONAL TRANSFERS OF PERSONAL DATA

Because Movea Lifestyle LLC uses international technology and service providers, including Shopify and GoDaddy, certain personal data may be transferred to, stored in, accessed from, or otherwise processed outside Georgia.

Movea Lifestyle LLC will transfer personal data to another state or international organization only where the transfer is permitted under the Law of Georgia on Personal Data Protection and other applicable legislation.

Where required, appropriate safeguards will be implemented to protect personal data and the rights of data subjects.

Depending on the circumstances, an international transfer may be based on:

  • the existence of appropriate data-protection safeguards;
  • a destination recognized under applicable law as providing an appropriate level of protection;
  • an applicable international agreement;
  • appropriate contractual safeguards;
  • the data subject's valid consent where such consent may lawfully be relied upon;
  • necessity for the performance of a contract where permitted by law; or
  • another legal basis for international transfer recognized by applicable Georgian law.

Movea Lifestyle LLC takes reasonable technical and organizational measures to protect personal data transferred internationally.

For further information regarding international transfers relating to your personal data, please contact:

info@movealifestyle.com

 

14. DATA RETENTION

Movea Lifestyle LLC retains personal data only for as long as reasonably necessary for the purposes for which it was collected and for the periods required by applicable law.

Retention periods may depend on:

  • the type and nature of the personal data;

  • the purpose of processing;

  • the duration of our relationship with you;

  • order and transaction history;

  • accounting and tax obligations;

  • consumer-protection obligations;

  • fraud and security requirements;

  • potential or existing legal claims; and

  • other applicable legal retention requirements.

When personal data is no longer required and there is no lawful basis for continued processing, Movea Lifestyle LLC will delete, destroy, anonymize, or otherwise cease processing the data as required by applicable law.

Records relating to marketing consent and withdrawal may be retained where necessary to demonstrate compliance with applicable legal requirements.

15. DATA SECURITY

Movea Lifestyle LLC takes reasonable technical and organizational measures designed to protect personal data against:

  • unauthorized access;

  • unlawful disclosure;

  • accidental loss;

  • unlawful destruction;

  • alteration;

  • misuse; and

  • other unauthorized or unlawful processing.

We also use service providers, including Shopify, UniPay, and other appropriate providers, that maintain their own security measures.

No electronic system or method of transmission can be guaranteed to be completely secure.

If a personal-data security incident occurs, Movea Lifestyle LLC will take the steps required under applicable Georgian law, including notification to the competent authority or affected individuals where legally required.

16. YOUR DATA PROTECTION RIGHTS

Subject to the conditions and exceptions provided by applicable Georgian law, you may have the right to:

  • obtain information about whether and how your personal data is being processed;

  • access personal data relating to you;

  • obtain a copy of your personal data where applicable;

  • request correction, updating, or completion of inaccurate or incomplete data;

  • request termination of processing where legally applicable;

  • request deletion or destruction of personal data where legally applicable;

  • request blocking of personal data in circumstances provided by law;

  • receive or request transmission of personal data where the statutory conditions apply;

  • withdraw consent at any time where processing is based on consent;

  • withdraw consent to direct marketing;

  • object to or request termination of direct marketing;

  • obtain information concerning recipients of your personal data;

  • obtain information regarding international transfers where applicable; and

  • exercise any other rights granted under applicable data-protection law.

These rights are subject to the requirements and exceptions provided by applicable law.

In certain circumstances, Movea Lifestyle LLC may be entitled or required to continue processing personal data even after a request for deletion, termination, or restriction, for example where retention is required by law or necessary for the establishment, exercise, or defence of legal claims.

We may request information reasonably necessary to verify your identity before fulfilling a data-protection request.

To exercise your rights, contact:

info@movealifestyle.com

Movea Lifestyle LLC will respond within the time limits required by applicable law.

17. COMPLAINTS

If you have a concern or complaint regarding the way Movea Lifestyle LLC processes your personal data, please contact us first at:

info@movealifestyle.com

We will review and respond to your request or complaint in accordance with applicable law.

You also have the right, where provided by applicable Georgian law, to submit a complaint to the competent Georgian authority responsible for supervision of personal-data protection.

As of the date of this Privacy Policy, personal-data protection supervisory functions in Georgia are exercised by the State Audit Office of Georgia.

This does not affect any right you may have to seek an administrative, judicial, or other remedy under applicable law.

18. CHILDREN'S PERSONAL DATA

Our online store is intended primarily for adult customers.

Movea Lifestyle LLC does not knowingly seek to collect personal data from children in circumstances prohibited by applicable law.

Where the processing of a minor's personal data requires consent or authorization from a parent, legal representative, or another lawful basis, such processing will be carried out only in accordance with applicable law.

If you believe that personal data relating to a child has been provided to us unlawfully, please contact:

info@movealifestyle.com

We will review the matter and take appropriate action where required.

19. CHANGES TO THIS PRIVACY POLICY

Movea Lifestyle LLC may update this Privacy Policy from time to time to reflect changes relating to:

  • our business operations;

  • our Services;

  • the service providers we use;

  • payment or delivery providers;

  • our data-processing activities;

  • applicable technologies; or

  • legal and regulatory requirements.

The current version of this Privacy Policy will be published on our website and the “Last updated” date will be revised.

Where applicable law requires additional notice or consent in relation to a material change, we will provide such notice or obtain such consent.

20. CONTACT INFORMATION

For questions regarding this Privacy Policy, the processing of your personal data, direct marketing, international transfers, or to exercise your data-protection rights, please contact:

Movea Lifestyle LLC (შპს მოვეა ლაიფსტაილ)
Business Registration No.: 045872417
Registered Address: Dzmebi Karbelashvilebi 8, Dighomi, Tbilisi 0159, Georgia
Email: info@movealifestyle.com
Phone: +995 599 292 454
Website: www.movealifestyle.com